Google Play Developer Policy Update in the US

We're updating our Policies in the US View as webpage DEVELOPER UPDATE Hello Google Play Developer, We strive to make Google Play a safe and trusted experience for users while exploring ways for developers to introduce new offerings. Effective October 29, 2025, we're announcing updates for developers targeting users in the United States to comply with legal obligations in the US. Developers may now lead users in the US to external content including links to downloads and transactions. In addition, we are not requiring the use of Google Play Billing in apps or prohibiting the use of in-app payment methods other than Google Play Billing. Note these changes only apply to users of these apps and games in the US and while the injunction is in effect. These updates supersede any other restrictions in our existing Payments policy for developers serving users in the US. Please see this help center article for full details on the changes we are implementing for payments and external links. Additional details on program requirements and business model will be shared in the near future to ensure that we can do this in a way that preserves user trust and safety in the ecosystem, while we work with the developer and user community on these changes. Thank you for continuing to partner with us to make Google Play a trustworthy platform for you and your users. Your Google Play team Connect with us © 2025 Google LLC 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA You have received this mandatory email service announcement to update you about important changes to your Google Play Developer account.