What's new in Google Play and Android
| | | | | | | | | Tune in to #TheAndroidShow | | Tune in to #TheAndroidShow on September 3 at 11AM PT, dropping live on YouTube - we'll be unpacking all of the goodies coming out of this month's Made by Google event, including the new foldable, how you can get building for Wear OS 6, Gemini in Android Studio and more! | | | | | |  | Upcoming policy deadlines and reminders | | | | From August 28, we're increasing the scope of our medical functionalities policy, incorporating the latest medical guidance and disclaimer requirements for health and medical apps. | | | | Beginning October 29, developers of cryptocurrency exchange and software wallet apps must complete country-specific forms in Console to operate in certain countries/regions. Go to the Help Center for more details on preparing the required registration or licensing information. The forms in Console will be made available soon. | | | | | | |  | What's new in Play and Android | | | | | | Streamline graphics with Asset Library | | The Asset Library in Play Console is your all-in-one solution for managing visual assets, making it easy to upload, edit, and organize graphics for your store listings and in-app events. | | | | | | | | | | | | Try Gemini in Android Studio's Agent Mode | | For complex coding tasks, use Agent Mode, now available in the latest stable release of Android Studio. Describe your goal in natural language and the agent will plan and execute it under your direction. | | | | | | | | | | | | Get policy guidance as you code | | Play Policy Insight is now available to everyone using Android Studio. Get real-time policy guidance to catch potential violations as you code, leading to safer apps and a smoother publishing process. | | | | | | | | | | | | Elevating Android security for everyone with new developer verification | | Android is introducing new requirements that will connect every app on a certified Android device to a verified developer, helping protect users from harmful apps. Most Play developers already meet the requirements for their Play apps and will see a straightforward way in Play Console to register additional apps. | | | | | | | | | | | Developer spotlight | | | | | | #WeArePlay: Meet the people coding a more sustainable world | | Can an app or game make a real difference to our planet? In our latest #WeArePlay stories, we meet 10 founders whose apps and games are building a greener, more sustainable future. | | | | | | | | | | | | | | | | | 
Google Play Please review this important update | | | | | | | | | DEVELOPER UPDATE | | Hello Google Play Developer, | | We're writing to update you that Google will be introducing new Android requirements for developers to verify their identity and app ownership. Android is adding another layer of security to make installing apps safer for everyone, and better protect users from malware and scams. As a developer distributing Android apps through Google Play, you will be required to follow these requirements and can complete them through the Play Console. | | New Android developer verification requirements | | Apps must be registered by verified developers in order to be installed on certified Android devices, which are devices that use Google apps or services. | | First, developers must verify their identity. Most Play developers have already completed their identity verification on Play Console, so you won't need to do this again. | | Then, developers can register their apps by using their signing keys to prove ownership. | - This will automatically be handled for the majority of apps distributed on Play, for developers who have already shared their app signing keys in Play Console.
- For other apps, you'll need to use your signing keys to prove that you own the apps.
| Timeline | - October 2025: Early access begins and invitations will gradually roll out.
- March 2026: Verification opens for all developers.
- September 2026: Consumers using certified Android devices will only be able to install registered apps from verified developers in Brazil, Singapore, Thailand, and Indonesia.
| What you need to do | - Consider signing up for early access. This will be an invite-only access to start early and complete these requirements. Early access participants will also get:
- An invitation to an exclusive community discussion forum.
- Priority support for these new requirements.
- The opportunity to provide feedback and help us shape the experience.
| Learn more | | | | | | | | | | | | | | | | | | |
